Unify your AI

Terms of Service

Effective date: May 1, 2025
UnityBrand · 100 King Street West, Suite 4800, Toronto, ON M5X 1B7, Canada
Business Number: 782941536RC0001 · Email: [email protected]

These Terms of Service ("Terms") govern your access to and use of the UnityBrand website (unitybrand.one) and the unified AI brand system services provided by UnityBrand ("we," "us," or "our"). By accessing our website or engaging our services, you agree to be bound by these Terms.

1. Services

UnityBrand provides unified AI brand system services including but not limited to channel alignment, product narrative intelligence, GTM coherence advisory, messaging governance, and related AI-powered brand infrastructure solutions as described on our website and in individual service agreements.

Specific service deliverables, timelines, and pricing are defined in separate statements of work or service agreements executed between UnityBrand and the client.

2. Pricing and Payment

All prices displayed on our website and in proposals are quoted in Canadian Dollars (CAD) unless otherwise specified. Applicable taxes (GST/HST/PST) will be added as required by Canadian law.

Payment terms are as specified in individual service agreements. Unless otherwise agreed:

UnityBrand reserves the right to modify published pricing with 30 days' written notice to existing clients. Price changes do not affect active service agreements until renewal.

3. Account and Access

Access to UnityBrand platform services requires valid credentials issued under an active service agreement. You are responsible for maintaining the confidentiality of your account credentials and for all activities conducted under your account.

You must notify UnityBrand immediately of any unauthorised access or security breach. We reserve the right to suspend access if we reasonably believe your account has been compromised.

4. Acceptable Use

You agree to use UnityBrand services only for lawful business purposes and in accordance with these Terms. You shall not:

5. Intellectual Property

UnityBrand retains all rights, title, and interest in our platform, AI models, algorithms, software, documentation, and proprietary methodologies. Nothing in these Terms grants you ownership of UnityBrand intellectual property.

You retain ownership of your brand assets, messaging content, and data submitted to our platform. By using our services, you grant UnityBrand a limited licence to process your content solely for the purpose of delivering agreed services.

Deliverables created specifically for you under a service agreement become your property upon full payment, subject to UnityBrand's retention of underlying platform technology and general methodologies.

6. AI Systems and Limitations

UnityBrand services utilise artificial intelligence including natural language processing, computer vision, and automated decision-support systems. You acknowledge and agree that:

7. IT and AI Liability

7.1 Service Availability. UnityBrand targets 99.5% platform uptime measured monthly, excluding scheduled maintenance windows (communicated at least 48 hours in advance) and force majeure events. We do not guarantee uninterrupted access to our services.

7.2 AI Output Liability. UnityBrand is not liable for business decisions, marketing outcomes, or brand performance results based on AI-generated recommendations, alignment scores, or automated content suggestions. Our services provide decision-support tools; final brand and business decisions remain your responsibility.

7.3 Data Processing. UnityBrand processes brand messaging data as a service provider under the direction of the client. We implement reasonable safeguards but are not liable for unauthorised access resulting from client-side security failures, compromised credentials, or third-party integrations configured by the client.

7.4 Third-Party Integrations. Our platform integrates with third-party services (CRM, martech, product platforms). UnityBrand is not responsible for the availability, accuracy, or security of third-party services or data transmitted through them.

7.5 Limitation of Liability. To the maximum extent permitted by applicable law:

7.6 Exceptions. Nothing in these Terms limits liability for death or personal injury caused by negligence, fraud, or any liability that cannot be excluded under applicable Canadian law.

8. Confidentiality

Each party agrees to maintain the confidentiality of the other party's proprietary information disclosed during the course of the engagement. Confidential information includes business strategies, brand assets, technical specifications, pricing, and client data.

Confidentiality obligations survive termination of the service agreement for a period of three (3) years, except for trade secrets which remain protected indefinitely.

9. Data Protection

UnityBrand handles personal information in accordance with our Privacy Policy and PIPEDA. Clients acting as data controllers are responsible for ensuring they have appropriate legal basis to share personal information with UnityBrand for processing.

Data processing terms for client brand data are specified in individual service agreements and data processing addenda.

10. Term and Termination

Website access is provided on an ongoing basis. Service agreements specify their own term and renewal conditions.

Either party may terminate a service agreement with 30 days' written notice, unless a different notice period is specified in the agreement. UnityBrand may terminate immediately for material breach, non-payment exceeding 30 days, or violation of acceptable use policies.

Upon termination, you must cease using UnityBrand services. We will provide data export capabilities for a period of 30 days following termination, after which client data may be deleted from our systems.

11. Warranties and Disclaimers

UnityBrand warrants that services will be performed in a professional and workmanlike manner consistent with industry standards for AI brand system services.

EXCEPT AS EXPRESSLY SET FORTH HEREIN, UNITYBRAND SERVICES ARE PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, WHETHER EXPRESS, IMPLIED, OR STATUTORY, INCLUDING IMPLIED WARRANTIES OF MERCHANTABILITY, SUITABILITY FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT.

12. Indemnification

You agree to indemnify and hold harmless UnityBrand, its officers, directors, employees, and agents from any claims, damages, losses, or expenses (including reasonable legal fees) arising from:

13. Governing Law and Dispute Resolution

These Terms are governed by and construed in accordance with the laws of the Province of Ontario and the federal laws of Canada applicable therein, without regard to conflict of law principles.

Any dispute arising from these Terms or our services shall first be attempted to be resolved through good-faith negotiation. If negotiation fails within 30 days, disputes shall be submitted to binding arbitration in Toronto, Ontario, under the rules of the ADR Institute of Canada, except that either party may seek injunctive relief in the courts of Ontario for intellectual property or confidentiality violations.

You agree to submit to the exclusive jurisdiction of the courts of Ontario for any matters not subject to arbitration.

14. Force Majeure

Neither party shall be liable for failure to perform obligations due to events beyond reasonable control, including natural disasters, pandemics, government actions, internet outages, or failures of third-party infrastructure providers.

15. General Provisions

16. Changes to Terms

We may update these Terms from time to time. Material changes will be posted on this page with an updated effective date. Continued use of our website or services after changes constitutes acceptance of the revised Terms.

17. Contact

For questions about these Terms, contact: